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Social Content
Creating content and stories for digital audiences.
Known online as Xobaer
Abdullah Zobaer (Xobaer)
Abdullah
Zobaer.
Creator, filmmaker and founder of GenXO
I’m Abdullah Zobaer, known as Xobaer. I’m a creator, filmmaker and founder of GenXO.
Work that speaks through people, stories and ideas.
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YouTube subscribers
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My story
I'm Abdullah Zobaer, known online as Xobaer. I create films and content, and I'm the founder of GenXO.
My path into this work has taken me through hospitality, content creation and filmmaking. I work in Bengali and English, bringing together experiences from the UK and Bangladesh.
My work spans social content, documentaries, branded films and podcasts. Through GenXO, I also work with businesses and creators on production, editing and studio projects.
This is where you can explore my work, get to know the person behind it and find the right way to connect.
Education & Recognition
A selection of education, filmmaking and creative recognition.
2024
MA / DEMO DEGREE TITLE
DEMO University
2023
FILM FESTIVAL / DEMO RECOGNITION
DEMO Film Festival
Official Selection — DEMO Film Category
2022
CREATIVE RECOGNITION
DEMO Award / Recognition
Stories, films and creative work
I create work that starts with people.
My work spans social content, documentaries, branded films and podcasts. Some projects are made to entertain, some are made to start conversations, and some simply tell a story that deserves to be heard.
My journey has taken me through hospitality, content creation, filmmaking and business. Today, I bring those experiences together through my own work and through GenXO, the creative production business I founded.
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Documentaries
Telling real stories through people, culture and lived experiences.
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Branded Films
Creating visual stories for businesses, brands and creative projects.
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Podcasts
Bringing conversations, ideas and experiences to life through video and audio.
Selected Work
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DEMO PROJECT ONE
A documentary-led project exploring people, identity and everyday experiences.
Xobaer's role:
Director / Creator
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DEMO PROJECT TWO
A branded film created to tell a company's story through people and visual storytelling.
Xobaer's role:
Director / Filmmaker
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DEMO PROJECT THREE
A digital storytelling project created for an online audience.
Xobaer's role:
Creator / Producer
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DEMO PROJECT FOUR
A podcast and conversation series bringing people and ideas together.
Xobaer's role:
Creator / Host
Creative Archive
A visual collection from the world behind the work.
Speaking & Learning
Speaking & Learning For universities, event organisers and creators interested in storytelling, filmmaking and building an audience: explore my teaching and speaking work, or get in touch about a session.
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DEMO UNIVERSITY
GUEST SPEAKERSession on storytelling, filmmaking and building an audience.
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DEMO CREATIVE EVENT
GUEST SPEAKERConversation about content creation and the practical experience of building a creator business.
LEARNING
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Visual Storytelling
Practical ideas for developing stories through film, people and visual communication.
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Content Production
Practical approaches to creating consistent and engaging digital content.
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Building a Creator Business
Lessons and experiences from building a creative career and business.
GenXO is the production and creative business I founded. It brings together filming, editing, podcasts and studio services for businesses and creators. For production enquiries and studio projects, explore GenXO.
References
DEMO testimonial text showing the type of approved reference that would appear here.
DEMO CLIENT NAME
Founder, DEMO Company
DEMO testimonial text showing the type of approved reference that would appear here.
DEMO CLIENT NAME
Founder, DEMO Company
DEMO testimonial text showing the type of approved reference that would appear here.
DEMO CLIENT NAME
Founder, DEMO Company
DEMO testimonial text showing the type of approved reference that would appear here.
DEMO CLIENT NAME
Founder, DEMO Company
Follow along
Follow Abdullah's work, films, ideas and creative projects.
Find the right way to connect
Discuss a production
For production and studio enquiries, explore GenXO.
Invite me to speak
For universities, event organisers and speaking opportunities.
Explore a collaboration
For creative collaborations and ideas.
Learning enquiry
For students, creators and people interested in learning.
Follow along
For updates, films and creative work.
Send a general message
Have something else in mind?
Let's connect.
For a project, collaboration, speaking invitation or general message, tell me a little about what you have in mind.
Notes from my journey.
Occasional updates on films, ideas and projects I'm working on.
XOBAER
Abdullah Zobaer — Creator. Filmmaker. Founder of GenXO.
Contact
Email:
© 2026 Xobaer. All rights reserved.